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Heinlein Group
J.A. Heinlein
Publishing & Marketing Professional--Social Media Enthusiast--Mid-Life Adventurist
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must read blog: Danny Brown
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By Jay Heinlein, on February 27th, 2012
Even Geeks Need Geeks Guest Blog for Jay Heinlein © Kris Harty 2-25-2012
“Even geeks need geeks.”
That phrase caught my ear recently as a self-proclaimed geek and I crossed paths.
The tech geek I was talking with was teaching a class for other . . . → Read More: Even Geeks Need Geeks by Kris Harty, guest blogger #geeks #technology #bestpractices #socialmedia
By Jay Heinlein, on December 31st, 2011
So What?! Who Cares?! … series: answering the hard questions about being published” My goal in this series is not to provide a detailed analysis, but rather to outline a basic √ checklist to help you answer key questions and identify must-do objectives for your publishing project.
. . . → Read More: The ‘Why?’ checklist for your publishing projects [5 W's & How Series] – #5 of 6
By Jay Heinlein, on December 29th, 2011
So What?! Who Cares?! …answering the hard questions about being published” My goal in this series is not to provide a detailed analysis, but rather to outline a basic √ checklist to help you answer key questions and identify must-do objectives for your publishing project.
. . . → Read More: The ‘When?’ checklist for your publishing projects [5 W's & How Series] – #4 of 6
By Jay Heinlein, on November 16th, 2011
Whenever I talk to people who are considering writing a book, I am always surprised at how many of them have not really considered the very basic questions. And, it is usually attention to those basic things which are so often overlooked, that are the . . . → Read More: So What?! Who Cares?! … series intro: answering the hard questions about being published
By Jay Heinlein, on February 21st, 2011
Summary: BookWhirl.com shares six good habits for a highly effective book marketing campaign.

A successful self-published author doesn’t just come out of nowhere. As creative individuals, a self-published author must learn the art of discipline. After all, . . . → Read More: 6 Good Habits for A Highly Effective Book Marketing Campaign by Don Harold, guest blogger
By Jay Heinlein, on February 7th, 2011

Global is Achievable for the Self-Published
Connecting with the U.S. market is tough enough; but achievable with intelligence, perseverance, and a good product. But well written books (even the ones coming from major publishers) are struggling to see daylight. Big box . . . → Read More: Global is Achievable for the Self-Published by Dan Wright, guest blogger
By Jay Heinlein, on January 22nd, 2010
I am still surprised when asked by authors these days …shocked really…that is consideringthe many and highly publicized changes to our publishing industry… and, I still get asked surprisingly often,
“Do I Have to Help Market My Book?!”
….fortunately, I . . . → Read More: "Do I Have to Help Market My Book….?"
By Jay Heinlein, on September 15th, 2009
Happy to introduce my good friend Brad Poel!

Increase Your Footprint
In today’s eco-friendly culture, you are bombarded with the message to “reduce your footprint.” Sound advice…when talking about the environment. In today’s economy, many business owners and marketers are applying the same reductionism strategy to their businesses, brands . . . → Read More: Guest Post, "Increase Your Footprint" by Brad Poel, Footprint Consulting Group
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